Wavelength VR Ltd. Privacy Policy

Last Updated: 14/04/2026

Wavelength VR Ltd. (“Wavelength VR”, “we”, “our”, or “us”) respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you use our mobile applications, websites, and related services (collectively, the “Services”).

We act as the data controller for the processing of your personal data. Wavelength VR Ltd. is registered in England and Wales at 16 Elgin Crescent, London, W11 2JR, Company Number 11055409.

By using our Services, you agree to the terms of this Privacy Policy and confirm that you are at least 16 years old.

1. Information We Collect

We collect the information necessary to provide personalised horoscope and astrology services, improve our Services, and operate our business effectively.

Information You Provide Directly

  • Account Details: Name, email address, username, and other registration information.

  • Birth Details: Date of birth, time of birth, place of birth, and country of birth provided by you to generate personalised astrology and horoscope readings.

  • Voice Recordings: Short samples of your voice provided through the app for generating horoscope readings and personalisation.

  • Preferences & Goals: Information about your interests, preferences, and horoscope-related goals.

Information Collected Automatically

  • Device Information: Device ID, IP address, operating system, browser type, and app version.

  • Usage Data: Information about how you interact with the Services, including features used, session times, and in-app purchases.

  • General Location Information: Approximate location data used to ensure appropriate regional content and service delivery.

  • Application Logs: Technical logs relating to app performance, errors, and crashes.

Information from Third Parties

We may receive information from analytics providers, advertising partners, and service providers, subject to their own privacy policies. A list of our principal third-party providers can be found in Appendix A.

2. How We Use Your Information

We process your personal data only where we have a lawful basis under UK GDPR, including consent, contractual necessity, compliance with legal obligations, and our legitimate interests.

We use your information for the following purposes:

  • Providing Services: To deliver personalised horoscope and astrology readings based on your voice recordings and birth details.

  • Service Improvement: To improve app functionality, enhance user experience, and develop new features.

  • Training AI Models: To refine our proprietary voice analysis and recommendation models using anonymised and aggregated data where possible.

  • Customer Support: To respond to enquiries, troubleshoot issues, and provide assistance.

  • Communications: To send service-related updates, notifications, and important account information.

  • Marketing: To send promotional communications and offers where you have consented to receive them.

  • Compliance & Protection: To comply with legal obligations, resolve disputes, prevent fraud, and enforce our agreements.

We do not sell your personal data or voice recordings to third parties.

3. Geolocation Data

With your consent, we may collect precise geolocation data (such as GPS location) where necessary to provide region-specific content or functionality.

You may withdraw this consent at any time by disabling location permissions in your device settings.

4. Your Rights

Under UK GDPR, you have the following rights regarding your personal data:

  • Right of Access – Request access to the personal data we hold about you.

  • Right to Rectification – Request correction of inaccurate or incomplete data.

  • Right to Erasure – Request deletion of your personal data where applicable.

  • Right to Restrict Processing – Request that we limit how we process your data.

  • Right to Data Portability – Request transfer of your data to you or another provider.

  • Right to Object – Object to processing based on legitimate interests or direct marketing.

  • Right to Withdraw Consent – Withdraw consent at any time where processing is based on consent.

To exercise your rights, contact us at privacy@wavelengthvr.com.

If you are not satisfied with our response, you may lodge a complaint with the UK Information Commissioner’s Office (ICO).

5. Data Security & Retention

We implement appropriate technical and organisational security measures to protect your personal data against accidental loss, unauthorised access, disclosure, alteration, or destruction.

We retain personal data only for as long as necessary for the purposes set out in this Privacy Policy:

  • Account Data: Retained while your account remains active.

  • Birth Details & Preferences: Retained while needed to provide your personalised readings.

  • Voice Recordings: Retained for no longer than 30 days unless you consent to longer retention for AI training.

  • Legal/Compliance Records: Retained as required by applicable law.

When personal data is no longer required, it will be securely deleted or anonymised.

6. Children’s Privacy

Our Services are intended for users aged 16 and over.

We do not knowingly collect personal information from children under 16. If we become aware that such information has been collected, we will delete it promptly.

7. Disclosure of Information

We may share your personal data only in the following circumstances:

  • Service Providers: With trusted third-party processors who provide hosting, analytics, customer support, and infrastructure services.

  • Legal Compliance: Where disclosure is required by law, regulation, court order, or governmental authority.

  • Business Transfers: In connection with a merger, acquisition, financing, or sale of company assets.

  • Aggregated/Anonymous Data: With partners for research, analytics, or marketing where no individual is identifiable.

8. Third-Party Services

Our Services may integrate with third-party providers that collect analytics and usage data through cookies, SDKs, APIs, and similar technologies.

Please see Appendix A for details of our primary third-party service providers and links to their privacy notices.

9. International Data Transfers

Where personal data is transferred outside the United Kingdom, we take appropriate safeguards to ensure your data remains protected in accordance with UK GDPR, including use of approved contractual safeguards where required.

10. Changes to This Policy

We may update this Privacy Policy from time to time.

Where material changes are made, we will notify users through the app, website, or by email where appropriate. The updated effective date will always be shown at the top of this Policy.

11. Contact Us

If you have any questions or concerns regarding this Privacy Policy or our data practices, please contact us:

Wavelength VR Ltd.
16 Elgin Crescent
London, W11 2JR
United Kingdom

Email: wavelengthvr@gmail.com

APPENDIX A: Third-Party Service Providers

We use the following third-party providers to support our Services: